Some people reading this might be wondering what an autoresponder really is. An autoresponder is an automated emailing software or service. But why would anyone want to use one? Stop and ask yourself how many people opt-in to your website but do not buy anything? Could you make money by mass emailing all those people another offer at a later day? All that effort to build traffic just went to waste because it relied on a single impression of your website. Some people will need to look at a product seven times before deciding to buy.

Autoresponders can send out daily offers to the visitors who used your opt-in. By emailing your list of visitors, you have an increased opportunity to make sales. It could be that the person was hungover or not thinking clearly when they first saw your offer. Suddenly they get your message and have no idea why they passed it up and then make the buy!

Now you know why they say that the money is in the list. It’s true. Autoresponders let you continue to add addresses to your mailing list from your opt-in. The larger your list the happier you will be! Think, if you had a thousand subscribers to your autoresponder, you would have the ability to send them all a new offer whenever you wanted, by pushing send on your software or service. You need to be sure you have a good autoresponder, though, so your emails do go straight into people’s junk mail folder. Try searching Google for autoresponder reviews before you buy an autoresponder.

Some other searches you might try are for GetResponse review and AWeber reviews. Do some researching before you buy an autoresponder because it can be tough finding a reliable service.

So what is holding you up? Get out there and start farming your mailing lists!