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Use OIOpublisher to monetize your wordpress blog and cut out the middlemen

by Tricia

coupons-deals-bargains.gifWordPress users who want to monetize their blogs, but are tired of giving a percentage of their earnings to middlemen can rejoice. The OIOpublisher plugin is here and it makes it easy to monetize your site!

Even if you don’t have a WordPress blog you can still use their hosted platform. I’ll be discussing the plugin features below, but I believe you can do all of the same things that the plugin does on the OIOplublisher website in hosted mode.

I’ve been trying out a new WordPress Plugin on my Home and Garden blog for the last week or so and it’s called OIOpublisher direct. Perhaps you’ve heard of this innovative plugin?

All you need to get started is a WordPress blog on it’s own domain, the OIOpublisher direct plugin and hopefully a site with decent traffic that might be of interest to advertisers. Of course, as I said earlier you can also use the hosted mode if you have a non-wordpress blog.

oiopublisherads.jpg Once the plugin is installed and activated all you need to do is add the widgets to your widgetized blogs sidebar or add some code to your sidebars manually and you’ll soon be able to sell banner ad space, text link ads, inline ads or contextual links within blog posts.

As you can see from the image on the right I’ve set my home and garden site up so that I am able to sell links, banner space, inline ads and post type advertising. The first banner takes you to the purchase page where an advertiser could select any of the types of advertising features that I’ve enabled. The second banner will take an advertiser just to the banner purchase section. Directly below both OIOpublisher banners I have the first link I sold with the OIOpublisher plugin.

Several of my sites frequently attract the attention of advertisers and instead of either directing them to purchase a link or post through one of the companies I work with, or dealing with them directly and hoping I get paid, I can now use the plugin to do much of the work for me. It can even be set up so that you must get paid before the purchased ad will show up on the site.

There’s even a marketplace at the OIOpublisher website where you can have your blog listed. By listing your blog in the marketplace interested advertisers will have one more way to find your site and possibly purchase an ad for their business.

The plugin is free to use and fairly easy to set up although it does take a bit of time.

When you first activate the plugin you’ll need to go and customize the plugins settings. You can easily do this through the plugins interface. Within your WordPress blog’s admin section you’ll have a tab marked Business. This is the OIOpublisher plugin’s interface.

Within the settings section you’ll be able to set prices for the links, posts, banners and inline ads that you wish to sell. If you don’t want to use one of the features simply keep the price at 0 and that feature will be turned off. If you’d like to sell a different type of ad space that is not listed you can customized your own sales feature. For example, OIOpublisher is set up to either sell links only on the homepage or site wide (not including the home page), but if you’d like to truly sell site wide links that include the home page you can set up a custom option.

In the settings section you’ll also be able to list your paypal address so that when someone wants to buy a post, a banner ad or a text link they can pay you immediately or you can set it up so that payment is not automatically requested by the widget until you’ve approved the request.

Other features within the setting section are the ability to set all purchased links so that they will be no-follow, request that links be family friendly, choose the currency in which the payment must be made (currently the options are USD, GBP, and EUR), pay before or after approval, and whether to allow subscription payments. I believe if an advertiser were to chose the subscription payments a reminder would be sent out to the advertiser near the end of each month reminding them that to continue their ad they will need to submit a payment.

The OIOpublisher site has demos and helpful instructions that should assist you in getting the plugin set up.

Give it a try if you want to monetize your site and keep all of your earnings. It only takes about half an hour at most to fully set up the plugin and you could begin to earn money almost immediately if you’ve already had advertisers expressing interest in your site.

As I said I’m only using it on one of my blogs at this time, but I hope to find the time to activate the plugin on all of my blogs sometime this week.

Earlier today, Simon from OIOpublisher, sent out an email to everyone that had registered at the OIOpublisher site stating that they were also creating a new feature called Social Blogging.

If you read a lot of the larger blogs, you will find that nearly all of them mention from time to time how important making connections is in blogging. As you might have guessed, that’s what the OIOpublisher Social Blogging module will be all about.

Instead of trying to make false connections through link exchanges, or even through advertising, maybe we should be concentrating more on our blog content doing the talking for us. What if you could participate in conversations through your own blog, without having to deviate from your existing blogging routine?

Yes, that’s right, I’ve been busy creating the world’s first purpose-built blogging conversation system, where you can join blogger groups, start new conversation topics, and reply to existing conversation posts right from your blog’s dashboard.

You can read more about Social Blogging at the OIOpublisher website. It appears that social groups haven’t been enabled yet, but if you want to learn all about it read the site and be ready to sign up when this new feature is enabled.




Filed Under: Blogging, Making Money, Sales and Marketing, Wordpress, Wordpress Plugins Tagged With: banners, blog, blog post, blog posts, Blogging, code, content, contextual link, customize, dashboard, demo, domain, features, free, helpful, install, instructions, listed, listing, mail, market, marketplace, monetize, money, plugin, plugins, posts, register, sales, sidebar, submit, subscription, text link, traffic, website, widgets, Wordpress, wordpress plugin

Make sure your site is easy to navigate

by Tricia

I run a number of blogrolls and as I visit the sites that have requested that they be added to my various blogrolls – the do follow list, Green Thumb Sunday, I am Canadian Blogroll and the Toronto Bloggers blogroll just to name a few – I get a chance to examine the design and structure of a lot of blogs.


I must say, I get most frustrated when I’m looking at some of the sites that want to join the do follow blogroll because of course I have to check to see if their comments follow or not.

Here are a few things that make my job of checking sites a little more difficult:

A lot of links or ads where the comment link is located:

It’s very hard to find the comment link when it’s buried within a number of links requesting that visitors social bookmark the post.

If people can’t find the link to leave you a comment it’s no wonder that you have very few comments. Just think if the comment link was at the top of the post, or on it’s own line below the post how many more comments you’d get?

People that have their comments closed to registered members:

Well for one – if you want to be on the do follow blogroll you need to open your comments up so that your visitors can get a link that follows when they leave a comment.

A lot of people just wont sign up to leave a comment. Believe me, you’ll get a lot more comments if they are open to all.

Sites that have a few or several posts on the main page but no way of traveling through the site to see older posts:

Get some navigation on your site! If I like your site or if I’m searching for elusive comments so that I can clear your site for the do follow blogroll I want to be able to travel through your site easily.

If you have archives set up by date your visitors will have to click on a number of links just to read a few posts if you don’t post multiple times each day.

Give me a way to get to the single post page:

Some sites are set up so that you can click the title of the blog post and that will take you to the single page for that post where you can comment on the post. That’s great. I love sites that are set up that way.

My problem is with sites where you can only get into the post to leave a comment by clicking on the permanent link, if you can find it see my first point, or comment link.

On blogger sites sometimes clicking on the comment link takes you to the blogger comment form. I don’t always want that. It’s much nicer to read comments on your blog than on the blogger comment page. Especially if the comment form is a pop up that’s too small to show the whole comment. I’ve run into several of those lately and you can’t adjust the size so you can’t read the full comment.

My suggestion to all is for you to take a look at a few other blogs and compare the features on other blogs to the features on your own.

Is your site easy to navigate in a number of ways?

Are important things such as the ability to get to the comment area clearly visible so that your visitors can find them quickly and easily in order to tell you how much they love your post?

If your site doesn’t have some of the features that I’ve mentioned and you want them, but don’t know how to add them on your own do a Google search with the name of your blogging platform in the search term as well as what you want to learn how to do.

for example:

add navigation links to blogger blog?

I actually just used that search term and it brought up a lot of helpful results.

I believe that the easier your site is to navigate the longer a visitor might stay and the more likely it will be that they will take the time to leave a comment if your content is good. Test my theory, try it for yourself.

Filed Under: Blogging, How To, Site Maintenance, Technology Tagged With: blog, blog post, Blogger, Blogging, Blogroll, Canadian, Canadian blogroll, comment link, content, Do Follow, do follow blogroll, Google, help, helpful, How To, link, members, navigate, navigate site, older posts, permanent link, posts, problem, register, single page, suggest, title link, Toronto Bloggers, visitors

Skeets a dear

by Tricia

My friend Skeet was kind enough to give this site a mini write up the other day. I helped her when she was having a lot of trouble getting her brand new wordpress blogs up and running. She’s a great person who’s helpful to others in our little blogging world.

She recently started two new sites Skeet Shops and Skeet Reads … I believe she’s also working on a photoblog too! She’s been busy. I wanted to give her blogs a little shout out but I can’t find the links to her new sites anywhere! Not on her site, or in Technorati. Skeet? What’s up with that?

Filed Under: General, Site Promotion Tagged With: great person, Hawaii, helpful, shout out, Skeet

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Tricia P

Nurse and Blogger, Photographer and secret TV addict. Chocoholic, dog lover and gardener ... More about me.

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