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You are here: Home / Archives for sales

Use OIOpublisher to monetize your wordpress blog and cut out the middlemen

by Tricia

coupons-deals-bargains.gifWordPress users who want to monetize their blogs, but are tired of giving a percentage of their earnings to middlemen can rejoice. The OIOpublisher plugin is here and it makes it easy to monetize your site!

Even if you don’t have a WordPress blog you can still use their hosted platform. I’ll be discussing the plugin features below, but I believe you can do all of the same things that the plugin does on the OIOplublisher website in hosted mode.

I’ve been trying out a new WordPress Plugin on my Home and Garden blog for the last week or so and it’s called OIOpublisher direct. Perhaps you’ve heard of this innovative plugin?

All you need to get started is a WordPress blog on it’s own domain, the OIOpublisher direct plugin and hopefully a site with decent traffic that might be of interest to advertisers. Of course, as I said earlier you can also use the hosted mode if you have a non-wordpress blog.

oiopublisherads.jpg Once the plugin is installed and activated all you need to do is add the widgets to your widgetized blogs sidebar or add some code to your sidebars manually and you’ll soon be able to sell banner ad space, text link ads, inline ads or contextual links within blog posts.

As you can see from the image on the right I’ve set my home and garden site up so that I am able to sell links, banner space, inline ads and post type advertising. The first banner takes you to the purchase page where an advertiser could select any of the types of advertising features that I’ve enabled. The second banner will take an advertiser just to the banner purchase section. Directly below both OIOpublisher banners I have the first link I sold with the OIOpublisher plugin.

Several of my sites frequently attract the attention of advertisers and instead of either directing them to purchase a link or post through one of the companies I work with, or dealing with them directly and hoping I get paid, I can now use the plugin to do much of the work for me. It can even be set up so that you must get paid before the purchased ad will show up on the site.

There’s even a marketplace at the OIOpublisher website where you can have your blog listed. By listing your blog in the marketplace interested advertisers will have one more way to find your site and possibly purchase an ad for their business.

The plugin is free to use and fairly easy to set up although it does take a bit of time.

When you first activate the plugin you’ll need to go and customize the plugins settings. You can easily do this through the plugins interface. Within your WordPress blog’s admin section you’ll have a tab marked Business. This is the OIOpublisher plugin’s interface.

Within the settings section you’ll be able to set prices for the links, posts, banners and inline ads that you wish to sell. If you don’t want to use one of the features simply keep the price at 0 and that feature will be turned off. If you’d like to sell a different type of ad space that is not listed you can customized your own sales feature. For example, OIOpublisher is set up to either sell links only on the homepage or site wide (not including the home page), but if you’d like to truly sell site wide links that include the home page you can set up a custom option.

In the settings section you’ll also be able to list your paypal address so that when someone wants to buy a post, a banner ad or a text link they can pay you immediately or you can set it up so that payment is not automatically requested by the widget until you’ve approved the request.

Other features within the setting section are the ability to set all purchased links so that they will be no-follow, request that links be family friendly, choose the currency in which the payment must be made (currently the options are USD, GBP, and EUR), pay before or after approval, and whether to allow subscription payments. I believe if an advertiser were to chose the subscription payments a reminder would be sent out to the advertiser near the end of each month reminding them that to continue their ad they will need to submit a payment.

The OIOpublisher site has demos and helpful instructions that should assist you in getting the plugin set up.

Give it a try if you want to monetize your site and keep all of your earnings. It only takes about half an hour at most to fully set up the plugin and you could begin to earn money almost immediately if you’ve already had advertisers expressing interest in your site.

As I said I’m only using it on one of my blogs at this time, but I hope to find the time to activate the plugin on all of my blogs sometime this week.

Earlier today, Simon from OIOpublisher, sent out an email to everyone that had registered at the OIOpublisher site stating that they were also creating a new feature called Social Blogging.

If you read a lot of the larger blogs, you will find that nearly all of them mention from time to time how important making connections is in blogging. As you might have guessed, that’s what the OIOpublisher Social Blogging module will be all about.

Instead of trying to make false connections through link exchanges, or even through advertising, maybe we should be concentrating more on our blog content doing the talking for us. What if you could participate in conversations through your own blog, without having to deviate from your existing blogging routine?

Yes, that’s right, I’ve been busy creating the world’s first purpose-built blogging conversation system, where you can join blogger groups, start new conversation topics, and reply to existing conversation posts right from your blog’s dashboard.

You can read more about Social Blogging at the OIOpublisher website. It appears that social groups haven’t been enabled yet, but if you want to learn all about it read the site and be ready to sign up when this new feature is enabled.




Filed Under: Blogging, Making Money, Sales and Marketing, Wordpress, Wordpress Plugins Tagged With: banners, blog, blog post, blog posts, Blogging, code, content, contextual link, customize, dashboard, demo, domain, features, free, helpful, install, instructions, listed, listing, mail, market, marketplace, monetize, money, plugin, plugins, posts, register, sales, sidebar, submit, subscription, text link, traffic, website, widgets, Wordpress, wordpress plugin

The New DocuPen Pen Scanner

by Tricia

standarddocupen.jpg

Pen scanners have been around for a while, but there’s a new one on the market that’s a true technological advancement.

Planon’s latest pen scanner is called the DocuPen. It’s both a scanner and high tech pen at once. It’s battery operated for full portability and it can store up to 100 pages in it’s memory scanning each in four to eight seconds.

Many of the previous pen scanners were slower and did not have the ability to scan graphics. The DocuPen does it all.

The current price of this high tech gadget is $270. The DocuPen has a USB interface, scans at a max of 200 x 200, weighs 2 oz, has an 8 MB flash memory, and works with Windows 98, ME, 2000 and XP.

docupen-rc800.jpg

All you need to do is place the DocuPen on a piece of paper parallel to the text and move the pen downward over the page. When you want to see what you’ve scanned just connect the pen scanner to a computer using the USB interface.

I could see sales people and those who are frequently out of the office at meetings finding this new DocuPen quite handy.

Filed Under: Data Storage, Electronics, Gadgets, Shopping and supplies, Technology Tagged With: computer, content, docupen, four second scan, gadget, graphics, office, Pen scanner, Planon, portable, sales, scan pages, tech, Technology, USB, usb interface, Windows

The importance of search engine optimization

by Tricia

I’m sure you hear the word SEO quite often as you surf the internet. Perhaps you already know that SEO stands for Search Engine Optimization, but are you aware of how to optimize your site for search engines and what it really means?

You can optimize you site at any time for search engine ranks and marketing purposes but the best time to do it is of course when you create the site. Everything from the domain name you choose to the title of your sites, the title of your articles or blog posts all count towards optimizing your site for better standings on search engines such as Google, Yahoo, MSN and others.

Many people, and companies choose to turn to companies that offer seo services. Companies such as SubmitAWebsite.com, a search engine optimization company, offer services such as analyzing your site against your competitors, keyword analysis, keyword ranking reports, optimize the code and content of some of your sites pages for better search engine optimization, register your website with the top free web directories, offer link building consultation and services and much more.

If the purpose of your website is sales or service then it’s important for your sites keywords to come up high on the search engine pages. You want your site to consistently be on the first page when someone searches for one of the keywords that could bring them to your site. I mean, this is how you get traffic to your site and make sales right?

I think everyone who runs a website should know a little bit about SEO and work towards optimizing their sites for SEO, but if you own a business and you want to outrank the competition it might be wise to look into the search engine optimization services offered by a seo company such as SubmitAWebsite.com.

Filed Under: Great Sites, Sales and Marketing, SEO, Site Promotion, Technology Tagged With: articles, blog, content, directories, domain, domain name, Google, keyword, keywords, link building, market, marketing, MSN, optimize, optimizing, posts, rank, sales, search engine, search engine optimization, search engines, SEO, submit, SubmitAWebsite.com, traffic, website, Yahoo

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